You may have kids in school, parents who are in need of support, you're established in the community, church, friendships, and more. But how bad do you want a job? The job market is incredibly competitive and you must be willing to relocate. In this video, Don Straits discusses the importance of being open to relocation during an executive job search.
In my last video, I shared a success story of a former client of mine who landed a job by using unique research tactics. In this follow up video, I discuss methods of utilizing both online research as well as field research in order to produce a summary of observations and insights to aid you in your job search. This will show the key decision makers that you know what, where, when, why, and how to solve problems, implement solutions, cut costs, and drive revenue. I would love your feedback or personal experiences on this topic.
Conducting thorough research on a company prior to interviewing is a must. In a highly competitive job market like today, having any kind of advantage is invaluable. In part 1 of 2 of this video, I talk about the importance of gathering and utilizing information about a company. I share a story of a former client of mine who landed a job by applying these exact research tactics. I would enjoy any of your success stories that may be similar, please feel free to post them! Stay tuned for part two of this video next week.
Managing and leveraging your LinkedIn connections is worth its weight in gold....literally, in fact, it will generate revenue for your business or open doors for new employment opportunities. In my latest video I decided to share some of the methods of managing your Linkedin Connections, including a short tutorial on exporting your connections into an Excel spreadsheet as well as sorting them into groups based on specific criteria. This a powerful tool that is underutilized by most Linkedin users. I encourage you to try this. If you are familiar with these tools already, how has it been of benefit for you in your business or job search?
Managing and leveraging your LinkedIn connections is worth its weight in gold....literally, in fact, it will generate revenue for your business or open doors for new employment opportunities. Here is some insight on how to make your connections work for you, as well as a simple tutorial on how to export your connections.
You should have an objective of building at least 1000 connections on LinkedIn. That will take some time, but if you work at it for just a few minutes each day, you will be amazed at how fast it grows. Focus on connections that are relevant to your industry or functional area. Do not accept invitations just for the sake of building your numbers.
Here are just a few reasons why you should build your connections:
If you are a blogger....and you should be...you can email your new blog posts to your connections. (See my videos on blogging). That is far more powerful than just adding your blog post to your LI updates. Your readership will skyrocket. If you choose to do mass emails to your connections, use caution when doing so as you may end up on spam blacklists. I recommend you use an email service like iContact. It is inexpensive and enables you to manage all of your mailings.
Update your connections on any change in your employment: i.e. new position, new company, or in transition.
Give your connections relevant content that could be of benefit to them....discuss industry trends, technologies, emerging new businesses or products. Don't just shamefully try to sell your products, services, or seek employment. That's a good way to lose your connections. First, provide a solid benefit, then it is acceptable to mention your company and/or service.
Organize your connections into groups based on criteria. You can sort your connections by location, industry, company, name, and more. This is effective for targeting a specific group of colleagues to contact, rather than contacting all of your connections at once, or sifting through your connections and finding them one by one. For example, since I represent senior execs seeking new positions, I sort by recruiters, VCs, PEs, corporate decision makers, members of boards, key influencers, prospective clients, current clients, and miscellaneous. I can now communicate different email campaigns to each segment.
Simple Tutorial on Exporting your Linkedin Connections:
Step 1: From the Linkedin home screen, mouse over the “Contacts” tab. This will open up a drop down menu. Within the drop down menu, select “Connections.”
Step 2: If you would like to just quickly export all of your connections into an Excel spreadsheet, click the link on the bottom-right that says “Export Connections.” Simple.
Step 3: Additionally, this page allows you to sort through all of your connections based on criteria. Note that the “Tags” represent each person's connection to you (Friend, Classmate, Colleague, Partner, etc.). Each connection is placed into one of these groups when you initially send a connection request. You are able to add additional tags in order to sort your connections as you wish.
Step 4: When you have figured out which group of connections you want to export into an Excel document, you can either individually check the box next to their name, or you can click “Select All,” in order to get them into the right Excel column. All of the names that appear in the right column will be exported into a spreadsheet.
If you are diligent in building your connections and managing those connections effectively, it will be priceless for your business and your career. If you are only using the free basic LI service, I encourage you to consider upgrading to a paid level. Select the one that is most relevant to you. We use the Premium Business account at $19.95/month.
If you are seeking a new challenge, we would enjoy talking with you about your search. Make it an awesome day.